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Program Objectives:


  1. To provide knowledge and requisite skills in different areas of management like Human Resources, Financial Management, Entrepreneurship, Information technology and Marketing Management to give a holistic understanding of a business system.
  2. To imbibe the required conceptual, analytical, technical, entrepreneurial, and human relation skills to be an effective management professional and ethical and responsible citizen.
  3. Students will exhibit critical thinking skills to address diverse business challenges and opportunities.


Program Outcomes:


  1. Students will be able to identify and define problems and opportunities of a business system.
  2. Students will demonstrate problem solving skills by gathering and assessing appropriate information.
  3. Students will demonstrate use of appropriate techniques to effectively manage business challenges.
  4. Students will be able to effectively communicate management concepts, plans and decisions in oral presentations and written reports.
  5. Students will demonstrate professional conduct within any team activities.


Structure of the Programme


BBA (Hons) program is academically rigorous and prepares a student for a wide range of careers.

The Programme will be structured on credit-based system and continuous evaluation, following semester pattern. (8 semesters for Honours degree (160 credit hours). However, will be eligible for UG degree upon completion of 6 semesters (120 credit hours).


The BBA and BBA (Hons) has the following Course Structure (first three years)


Sr. No. Category of the Course Credits
1 Major (Core) Courses 83
2 Minor Courses (Discipline specific Elective) 22
3 Multidisciplinary Courses (General Elective) 10
4 Ability Enhancement Courses 8
5 Skill Enhancement (Specialization courses) 12
6 Value added Courses 9
7 Summer Internship Project 4
  Total Credits for BBA 148
8 BBA (Hons.) fourth Year 40
  Total Credits for BBA (Hons.) 188


Specialization Subjects\

The Institute provides specialization in Finance, Marketing, Human Resources, Entrepreneurship, Health Management and Aviation Management.

  • Reviews
    Dr. Priyanka Pathak

    Designation: Director

    Educational Qualifications: Ph. D, MBA

    Academic Experience: 21 years

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  • Dr. Chaitali Shah

    Designation: Assistant Professor

    Educational Qualifications: Ph. D, MBA, MHRD, PGDRM, UGC-NET

    Academic Experience: 12 years

    Industry Experience: 4 years

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  • Reviews
    Dr. Dhaivat Shah

    Designation: Assistant Professor

    Educational Qualifications: PhD, UGC NET, M.Com, MBA, DCA, EPD, FIII, LIII, NISM VA

    Academic Experience: 12 Years full time and have worked with several universities and educational institutes as visiting faculty.

    Industry Experience: 12 years in general insurance, life insurance field having worked as Senior Training Manager

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  • Reviews
    Dr. Kamal Dhirubhai Patel

    Designation: Asst. Professor

    Educational Qualifications: B. Com, M.Com, CCC, MBA, Ph.D.  

    Academic Experience: 10 years (Visiting), 9 years (Regular)

    Industry Experience: ---

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  • Reviews
    Dr. Seema Gopichand Hariramani

    Designation: Associate Professor

    Educational Qualifications: Ph.D, G.SET, M.B.A (Marketing Management), M.Phil (Business Managemnt), Diploma in Marketing Management, M.Com., B.Com,

    Academic Experience: 26 yrs

    Industry Experience: 10 months

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  • Reviews
    Mr. Kunal Mohanani

    Designation: Assistant Professor

    Educational Qualifications: B.B.A., M.B.A., M.Com., UGC NET (Commerce), SLET (Management), L.L.B. (P)

    Academic Experience:11 years

    Industry Experience: 1.5 years

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    Ms. Twinkal Rajanikantbhai Thakkar

    Qualifications: B.B.A,M.B.A., Ph.D Pursuing

    Area of Specialization: Human Resource Management

    Area of Interest: Human Resource Management, Human Resource development, Strategic Human Resource Management, Compensation Management,General Management, Organizational Behavior.

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