Program Objectives:

1. To provide knowledge and requisite skills in different areas of management like Human Resources, Financial Management, Entrepreneurship, Information technology and Marketing Management to give a holistic understanding of a business system.
2. To imbibe the required conceptual, analytical, technical, entrepreneurial, and human relation skills to be an effective management professional and ethical and responsible citizen.
3. Students will exhibit critical thinking skills to address diverse business challenges and opportunities.

Program Outcomes:

1. Students will be able to identify and define problems and opportunities of a business system.
2. Students will demonstrate problem solving skills by gathering and assessing appropriate information.
3. Students will demonstrate use of appropriate techniques to effectively manage business challenges.
4. Students will be able to effectively communicate management concepts, plans and decisions in oral presentations and written reports.
5. Students will demonstrate professional conduct within any team activities.

Structure of the Programme

BBA (Hons) program is academically rigorous and prepares a student for a wide range of careers.

The Programme will be structured on credit-based system and continuous evaluation, following semester pattern. (8 semesters for Honours degree (160 credit hours). However, will be eligible for UG degree upon completion of 6 semesters (120 credit hours).

The BBA and BBA (Hons) has the following Course Structure (first three years)

Specialization Subjects\

The Institute provides specialization in Finance, Marketing, Human Resources, Entrepreneurship, Health Management and Aviation Management.